A lifecycle marketer who designs.

At

I built and

shipped email

and SMS

in Klaviyo

for 13+

e-commerce

brands:

50+ automated

flows and

40+ campaigns

a week,

on programs

that earned

US$1M+

in attributed

revenue in

five months.

Most recently

I doubled

average order

value for

with a lifecycle

program I

built solo.

Earlier, I

worked in

DesignOps at

Role

Lifecycle · CRM · Design

Based

Toronto, CA

Status

Open to new opportunities

Local

15:27 · EST

Selected work

What it’s like working with me

Feedback from the people I’ve worked with, across lifecycle marketing, DesignOps, and product design.

Ownership, every time

“Kyle made a genuinely demanding role look manageable. He never just flagged an issue, but came to the table with a solution.”

Ioana Staicu

Lifecycle Marketer @ Arcady

Managed Kyle directly · 2026

Ownership, every time

“Kyle made a genuinely demanding role look manageable. He never just flagged an issue, but came to the table with a solution.”

Ioana Staicu

Lifecycle Marketer @ Arcady

Direct manager · 2026

Order at scale

“He transformed a complex Figma environment used by more than 90 designers into beautifully structured workspaces. It was a massive project, and he handled it with so much care.”

Nicole Staffin

Design @ Deloitte

Senior @ Dayforce · 2025

Better tools, better teams

“Kyle consistently came up with innovative improvements to our in-house tools. His contributions had a notably positive impact on both team dynamics and project outcomes.”

Connie Kwok

UX Designer @ TVO

Managed Kyle directly · 2023

Better tools, better teams

“Kyle consistently came up with innovative improvements to our in-house tools. His contributions had a notably positive impact on both team dynamics and project outcomes.”

Connie Kwok

UX Designer @ TVO

Direct manager · 2023

About

Hi, I’m Kyle.

A lifecycle marketer who designs. I spent four months in DesignOps at Dayforce, four months as an email strategist at Arcady Media, and I run CRM and Shopify for a jewellery brand. I like finding the signal in a noisy dashboard, then designing the thing that moves it. Toronto-based, bilingual in English and Korean.

Experience

→

Arcady Media

Lifecycle Marketing Strategist

2026

→

Dayforce

DesignOps

2025

→

Lintier Jewellery

E-Commerce & Lifecycle Marketer

2024

→

GoodCodeClub

Frontend Developer, internship

2024

→

Green Roofs for Healthy Cities

Product Designer, internship

2024

→

TVO

Product Designer, internship

2023

Education

→

OCAD University

Bachelor of Design, in progress

2024 – present

→

George Brown Polytechnic

Advanced Diploma, Interaction Design · Dean’s Award

2021 – 2024

→

Google

UX Design Certificate

2021